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The largest global sports media property in Asian history, ONE Championship™ (ONE), has announced strategic partnerships with leading global brands. Partner enterprises include JBL, TUMI, Redbull, Lazada, DBS Bank, Foodpanda, Hugo Boss, Harvey Norman, Secretlab, California Fitness, Kredivo, Reckitt Benckiser, and Unilever, among others.

Brands are set to collaborate with ONE Championship and ONE Esports on various martial arts and esports initiatives. These partnerships are set to leverage multiple platforms, creating a unique and exciting synergy between the business, martial arts, and esports communities.

ONE Championship is poised for another benchmark year in 2020, with a packed minimum schedule of over 50 live events spanning the organization’s entire martial arts and esports gamut.

Committed to showcasing authentic martial arts on a global scale, ONE Championship harnesses the potential around live sports content and global sports marketing. Leveraging a wide business and media network, the organization is able to build upon its rapidly growing community and record-breaking media metrics, reaching millions of consumers and fans from around the world.

Chatri Sityodtong, Chairman and CEO of ONE Championship, stated: “We at ONE Championship are excited to build strategic partnerships with leading global brands. Our organization is about unleashing the greatness of humanity upon the world, through our martial arts and esports platforms. Each of our partners share with us a harmonious culture of excellence and innovation, and each play a specific role in realizing our vision at ONE Championship. We aim to ignite the world with hope, strength, dreams, and inspiration, and share the amazing stories of our athletes with millions of people across the globe.”